Harnessing my robust skillset in graphic design, art, and creative direction, and user experience design, I look for innovative ways to not just create exceptional experiences but re-imagine a different digitised world and the way in which we think about brands and how they engage online.
My expertise as a digital creative director is driven by my passion for creating campaigns that not only morph into engaging content for those who interact with them, but campaigns that deliver a high return on investment for clients. I don’t just want to stand on the edge of success but push boundaries by creating better solutions that truly resonate with the needs of society in a digital economy.
With experience across BTL, TTL, and ATL applications, I have found my niche in sectors such as FMCG, QSR, and Telco.
Having spent 10 years in the creative space, and with a keen interest to further my knowledge base and proficiency in an industry I dearly love, I embarked on my MSc in Digital Marketing through the University of Salford, Manchester. On reflection, I must say that this enlightening journey has both solidified my specialty and broadened my mind to new ways of thinking.
Here, you will find an overview of my favourite work, work that I am extremely proud to have been part of as I journey along with an exciting career in digital marketing. I hope to show you that I am a versatile and competent creative, with a talent for strategic communications and problem-solving.